Moto app is a platform that promotes all experiences of use in Motorola devices. The first principle that guides the Moto app is "Do more with your Moto". The project started to clear the understanding of each experience and enhance the visual design from the old version. Research sessions identified the need for the app to be more visually attractive, personal and to go beyond what a regular preloaded app can offer. Therefore, the new Moto app is an app that at the same time helps users to find experiences that will change the way they interact with their phones, and delight them with a totally different visual proposal.